The gathering, to be held on 25 September, will bring together representatives of the olive oil sector from the Canary Islands and Andalusia to discuss production, technological innovation and the marketing of olive oil
Pájara Town Council will host the AOVE technical seminar ‘Connecting territories’ next Friday, 25 September, an event that will bring together professionals and representatives of the olive oil sector from the Canary Islands and Andalusia to share experiences and analyse the challenges and opportunities facing extra virgin olive oil.
The Primary Sector councillor, José Díaz, highlighted the importance of creating spaces for dialogue that allow participants to “share knowledge, learn about other experiences and continue to boost the olive oil sector in Pájara and Fuerteventura”.
For his part, the Mayor of Pájara, Alejandro Jorge, said that “this kind of initiative helps to strengthen ties between different territories and highlight the opportunities offered by the primary sector, encouraging collaboration and the exchange of experiences”.
The event will begin at 10.00am in the council chamber (salón de plenos) of the Consistorio, with a welcome from the authorities present, followed by a round-table discussion covering various aspects of extra virgin olive oil production, from olive grove cultivation to processing at the mill, as well as technological innovation, olive tourism and marketing strategies.
The event will feature the participation of the secretary-general of the Regulatory Council of the D.O. Baena, José Manuel Bajo Prados; the president of Olivafuer, Armando Melián; the manager of the Business Association of Industrial Olive Mills of Córdoba, Macarena Sánchez del Águila, and the mill technician from Olivafuer, Tanaira Rodríguez. The round table will be moderated by Clemente González Lorenzo, presenter of the ‘Campo y Mar’ programme on Radio Canaria (RTVC).
The programme will continue at 12.00pm with a second part of the round-table discussion, followed at 1.00pm by an extra virgin olive oil tasting led by José Manuel Bajo Prados, of the D.O. Baena. The seminar will conclude with a cocktail reception featuring tapas made with extra virgin olive oil from Olivafuer members and the D.O. Baena.
The seminar is organised by Pájara Town Council, through its Primary Sector Department, in collaboration with the Department of Agriculture of the Government of the Canary Islands (Consejería de Agricultura del Gobierno de Canarias) and the Cabildo de Fuerteventura.












