39 establishments will be in Düsseldorf, Hanover, Hamburg and Berlin from July 14-17 to build loyalty in the markets of Düsseldorf, Hannover, Hamburg and Berlin
Marlene Figueroa: “The direct professional contact between destinations and issuers provides a human profile to the contracting of packages and favors a better tourist and a better employment on the island”.
More than 801,000 passengers traveled to Fuerteventura in 2024 with direct flights from a dozen German airports
Fuerteventura launches a powerful campaign in Germany, one of the reference tourist markets for the island by spending at destination. More than half of the 3 to 5 star hotels operating in Fuerteventura join the professional expedition, which gives great strength to the initiative of the Tourist Board.
The Councilor for Tourism of the Cabildo of Fuerteventura, Marlene Figueroa, explains that “the direct professional contact between representatives of the destinations and issuing markets provides a necessary human profile to the contracting of packages, which is negotiated on the coldness and distance of the figures, and thus favors achieving a better tourist with greater purchasing power which, in turn, will result in better employment conditions on the island”.
The Professional Days of the Tourist Board, with the presence of 39 hotels in Fuerteventura, will take place in the middle of this month of July with meetings in Düsseldorf (on 14), Hannover (on 15), Hamburg (on 16) and Berlin (on 17 July) with the main operators in the sector in Germany.
Fuerteventura’s tourism sector strongly supports the initiative of the Tourist Board by sending executives from Barceló Hotels, Coral Cotillo Beach Hotel, Elba Hotels, Fergus Hotels, Hyatt Inclusive Collection, Iberostar Hotels, LIVVO Hotels, Princess Hotels and R2 Hotels.
These nine hotel chains with a presence on the island total 39 establishments from 3 to 5 stars, of the 71 existing in Fuerteventura.
“The sector is aware of the strength that powerful professional conferences like the ones we have organized give them,” he says, “a collective strength as a united destination and an individual strength within a business ecosystem in line with the policies of the public administration.”
“From the Tourist Board and from the Cabildo of Fuerteventura we ensure the quality of customer service offered by our establishments and also that these establishments offer working conditions commensurate with that quality given,” adds Marlene Figueroa.
The importance of Germany
The German market is key in the Canary Islands and, of course, in Fuerteventura, where they reach almost 32 percent of all tourists. Data from last year 2024 show that the island received 769,847 German tourists, with 801,502 passengers coming from German airports on direct flights.
And therein lies one of the keys to the relationship between Germany and Fuerteventura: air connectivity. In the current year 2025 there are regular direct flights to the island from Frankfurt, Munich, Düsseldorf, Berlin, Hamburg, Hannover, Stuttgart, Bremen, Cologne and Dresden.
Ten German airports from where several companies operate to Fuerteventura. The last one to join, with departures from Berlin and Bremen, is the company Sundair.
The typical German tourist has an average daily expenditure at destination of more than 169 euros. Invests about 1,700 euros on his trip to Fuerteventura, with an average stay of more than 10 days. The average age of Germans visiting Fuerteventura is 48 years old and almost half of them travel as a couple, but without children. The main motivation for Germans to travel to Fuerteventura is relaxation and interaction with the local culture and customs.